LiveRamp , the leading data collaboration partner, and RE/MAX, LLC , one of the world’s leading franchisors of real estate brokerage services, announced a new collaboration powering the REMAX Media Network – a new platform to connect advertisers with the brand’s consumer audience. The LiveRamp Clean Room securely unifies touchpoints across the REMAX brand’s vast monthly digital audience of 7.6 million users and 24.7 million impressions into a rich, multi-dimensional view of consumers, making REMAX Media Network a premier destination for advertisers seeking to improve audience targeting and optimize campaign performance at all stages of the homebuying and lifestyle journey.

This partnership enhances access to REMAX’s valuable audience insights, helping advertisers optimize media strategies, refine marketing spend, and maximize campaign impact. Brands across home improvement, luxury, automotive, and financial services can engage homebuyers through the REMAX website, newsletters, in-property digital displays, and a network of nearly 50,000 U.S. agents. The LiveRamp Clean Room further enriches customer attributes with insights from across LiveRamp’s data collaboration network, empowering advertisers with unique and actionable insights that enhance targeting precision, optimize ad exposure, and drive conversions.

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“REMAX Media Network offers a unique solution to reach homebuyers throughout their purchasing journey, whether they’re just beginning their house search or tracking their home’s value years after purchase,” said Abby Lee, REMAX EVP of Marketing, Communications, and Events. “By leveraging these insights, we’re enabling brands to craft highly personalized experiences that resonate with high-intent consumers. This marks another step in the REMAX commitment to innovation and leadership in the industry.”

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With LiveRamp, brands can launch high-impact media networks that drive business growth, safeguard consumer trust, and deepen partnerships. Its technology allows companies with robust first-party data such as REMAX to securely unify customer intelligence across touchpoints, extending the value of unique first-party data to advertisers while growing reach and scale. With a uniquely powerful data collaboration network of over 900 customers and partners, including 20 of the top 25 U.S. advertisers, LiveRamp offers immense value for scaling commerce media to new industries.

“REMAX Media Network adds a powerful new destination to the LiveRamp data collaboration network, unlocking unique and robust insights that advertisers can’t find anywhere else,” added Vihan Sharma, Chief Revenue Officer at LiveRamp. “Enabling responsible data collaboration with advertisers and partners at scale can help drive business growth for REMAX and innovation for the real estate industry at large.”